If you are a health and fitness vendor there is a good chance that you spend a great deal of your time working by yourself. Presently there are not too many ways that like-minded health and fitness professionals can get together and brainstorm ideas to help grow their business. But it does not have to be that way, and things are slowly changing for the better.There are several ways to expand your business that involve working with other vendors who have a similar interest to your own. Internet marketers in general have figured out how to exploit the talents of one another by doing what is called a joint venture. Two or more parties get together and agree to work towards a common goal by utilizing the strengths of each party, and avoiding their weaknesses.As an example, one marketer might have worked hard to build a number of large email lists to which he/she can broadcast messages. Another marketer might have no such lists, but is an expert in writing persuasive emails that convince readers to take a chance on 10 percent of the recommendations that are made through these broadcasts. By getting together, these two marketers can pull off a feat that neither of them could do alone – make some reasonable money in a short period of time.The list of possible joint venture opportunities is endless. Only imagination and the specific circumstances of the parties involved determine what can or cannot be achieved by working together. This is what makes joint ventures so appealing.But to get started on a joint venture you need to be able to communicate with other marketers who are in the same niches as you are in. Because I am interested in fitness-related enterprises I find myself looking around constantly for prospective health and fitness vendors who might like to joint venture with me. You may find that you are in a similar situation, and that finding a community of people to work with takes real effort on your part. I know that it has been that way for me.Because of that I decided to build my own member database of health and fitness vendors, so that the people who signed up would be able to contact one another with the view to doing joint ventures. By creating a common database, the work involved in getting started on a new joint venture will be considerably reduced for people who belong to that group. If you decide that joint ventures with health and fitness vendors are right for you, then becoming a member of such a database makes good business sense.I know that I have made some great contacts by reaching out and discovering the strengths of other members of my community, and I am sure you will find this to be true for yourself. Then you can joint venture and take your health and fitness businesses to the next level.